Offer affordable ad verification showing exactly where impressions/clicks originate. Help small advertisers avoid Google's malicious ad pitfalls.
Recent exposes show even Google can't fully police bad ads, creating demand for third-party verification.
Small businesses lack tools to audit their ad traffic quality. Build a lightweight tracker that fingerprints click sources and flags suspicious patterns.
Offer pay-per-campaign reporting. Start with basic geo/IP analysis, expand to bot detection.
The challenge is providing actionable insights without enterprise-grade budgets.
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