New electronics enthusiasts struggle to find appropriately challenging soldering projects after exhausting beginner kits. They need graduated difficulty with expert guidance.
Curate monthly hardware kits focusing on specific techniques (SMD, reflow, etc). Include high-quality video tutorials and troubleshooting tips.
Hobbyists would pay a premium for well-designed kits that actually improve their skills.
Start with three fixed-difficulty kits before developing the subscription model.
The risk is shipping physical goods with tight margins compared to digital products.