E-commerceentertainmentcollectibles

Fan merch discovery platform

Build a marketplace aggregating official merchandise from multiple entertainment franchises. Help fans find authentic collectibles in one place.

Why now

Major entertainment companies are expanding direct-to-consumer merch sales, creating fragmentation that frustrates collectors.

Who for
Pop culture collectors
Business model
Affiliate sales
Effort
A few months

Fans struggle to find all official merchandise for their favorite shows, games, and artists across different company stores.

Create an aggregator that indexes and categorizes merch from licensed vendors. Earn commissions on referrals to official stores.

Start with Japanese pop culture where merch culture is strongest, then expand to other markets.

Initial version could simply be a curated directory with affiliate links before building full ecommerce features.

Biggest risk is rights holders seeing this as competition rather than promotion - requires careful partnerships.

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Fan merch discovery platform — Ideas